Why this matters

This changes the question from:

“How smart is Siri?”

to:

“Which AI service do iPhone users want Siri to connect to?”

And that’s a much bigger shift.

If Apple opens Siri properly, users could eventually get:

• better AI answers
• smarter productivity tools
• more assistant choice
• stronger third-party AI experiences

That would make the iPhone AI experience much more flexible than before.

The bigger story

Apple has been under pressure in AI.

Not because it’s weak at software,
but because users now expect assistants to feel actually intelligent, not just voice-controlled.

That means the old assistant model is no longer enough.

People want:

• real conversation
• better search help
• useful summaries
• smarter actions
• fewer “Sorry, I can’t do that” moments

And honestly, Siri has had too many of those for too long.

My take

I think this is a smart move.

Because Apple may not need to win AI by building the single best chatbot.

Instead, it may try to win by becoming the best place where AI lives.

And if that’s the strategy, it’s actually very powerful.

Apple already controls:

• the iPhone
• iOS
• the App Store
• user habits
• premium users

So if it opens Siri to more AI systems, it could turn the iPhone into an AI platform, not just an AI feature.

That’s a much bigger game.

Final thoughts

If this report becomes reality, it could mark a major shift in how Apple handles AI.

And more importantly, it could finally make Siri feel relevant again.

Because in 2026, users don’t just want assistants that respond.

They want assistants that are actually useful.

Sources

• Reuters — Apple plans to open Siri to rival AI services
• Reuters — Apple to hold annual developers conference from June 8

Hashtags

#AI #Apple #Siri #ArtificialIntelligence #iPhone #TechNews